10 Tips to Create Highly Engaging Content In Social Media

Creating engaging content for social media is essential for building a loyal following and growing your brand online. Below are some tips on how to create engaging content for social media:

Know your audience

The first step in creating engaging content for social media is to know your audience. Who are they, what are their interests, and what kind of content do they respond to? You can produce content that connects with your audience once you grasp them well.

Use visuals

Visuals are an essential part of social media content. Use high-quality images, graphics, and videos to capture your audience’s attention and make your content more visually appealing.

Tell a story

People love stories, so incorporate storytelling into your social media content. This can be a personal story about your brand or a story that connects with your audience’s interests and experiences.

Be authentic

Authenticity is critical to creating engaging social media content. Be true to your brand and values, and don’t be afraid to show your personality and quirks. Your audience will value your genuineness and sincerity.

Use humour

A fantastic technique to engage your audience and make them smile is through humour. Incorporate humour into your social media content, but ensure it aligns with your brand and is appropriate for your audience.

Ask questions

Asking questions is a great way to encourage engagement on social media. Ask your audience for their opinions, thoughts, and experiences, and respond to their comments to keep the conversation going.

Use hashtags

Incorporating hashtags in your social media strategy is an effective strategy for expanding the reach of your social media content. Use relevant hashtags that align with your content and your audience’s interests to reach new followers and expand your brand’s reach.

Post consistently

To develop a devoted audience, you must be consistent on social media. Post regularly and consistently, but ensure you’re not sacrificing quality for quantity.

Use call-to-actions

Include a call-to-action in your social media content to encourage your audience to take action, such as liking, commenting, or sharing your post. This can increase engagement and help your content reach a wider audience.

Measure your results

Finally, it’s critical to evaluate the outcomes of your social media content. Analyze your engagement, reach, and other metrics to see what’s working and what’s not, and adjust your content strategy accordingly.

Creating engaging content for social media takes time, effort, and creativity. By following these simple yet effective tips, you’ll be able to produce content that connects with your audience and strengthens your brand, thereby helping you achieve your social media goals.

10 Key Types Of Social Media Content For Building A Successful Brand In Today’s Economy

Social media has become a crucial part of our daily lives, and for businesses, it’s an important tool for connecting with their audience. However, with so many brands competing for consumers’ attention on social media platforms, it’s important to stand out by creating compelling content. Here are ten types of social media content that can make your brand a success:

Educational Content

People love to learn new things, and educational content is a great way to provide value to your audience. Create how-to videos or write blog posts that offer helpful tips and tricks related to your industry or niche.

Behind-The-Scenes Content

Giving your audience a peek behind the curtain can help them feel more connected to your brand. Share photos or videos of your team at work, or take them on a virtual office tour.

User-Generated Content

Encourage your followers to create content featuring your brand, whether photos, videos, or reviews. User-generated content can help build social proof and trust with your audience.

Interactive Content

Interactive content, such as polls or quizzes, can be fun to engage with your audience and gather valuable insights about their preferences and opinions.

Inspirational Content

Inspiring quotes, stories, or images can be a great way to motivate your audience and build brand loyalty. Share content that aligns with your brand values and resonates with your audience.

Entertaining Content

Social media users often look for entertainment, so don’t be afraid to have a little fun with your content. Share memes, videos, or anecdotes that will make your audience smile.

Product Demonstrations

Showcasing your products or services can help your audience understand how they work and what benefits they offer. Create short videos or photos that highlight your products’ features and benefits.

News and Current Events

Staying on top of your industry’s most current news and trends can help position your brand as a thought leader. Share news articles, opinion pieces, or thought-provoking content related to your industry.

Live Videos

Live videos are a great way to connect with your audience in real time. Host Q&A sessions, product demos, or behind-the-scenes tours to give your followers an inside look at your brand.

Personalized Content

Personalized content can help make your audience feel seen and heard. Use their names in your messaging, send them personalized offers or promotions, or create content that speaks directly to their needs and interests.

In conclusion, creating compelling social media content is vital to building a successful brand on social media. By incorporating these ten types of content into your social media strategy, you can engage your audience – don’t be afraid to get creative!

Meet The Model Behind The Cover Of The Latest Issue Of Global Elite Models Magazine: Abi Grigsby

Download Now

Abi Grigsby is a rising model who has made a name for herself in the modelling industry through her natural talent and dedication to her craft. Abi discovered her love for modelling at a young age and pursued it relentlessly throughout her childhood and teenage years. She honed her skills through pageants, runway shows, and various photoshoots, building a solid foundation of experience and confidence to serve her well in her future career. She initially got into the modelling industry by entering beauty pageants. She joined the Top Model of the World Philippines pageant in July 2016 with two weeks’ notice. The pageant needed a specific number for the competition to go ahead, and the pageant’s director contacted her to join. She eventually became the second runner-up, which shocked her as she had no previous experience in pageants so she wasn’t expecting to make it into the Top 5.

The following year she entered a pageant called “Mutya Ng Pilipinas Australia” (Pearl of Australia) beauty pageant. She gained a lot of exposure in the modelling industry by joining this pageant, which led her into me meeting the majority of the photographers that she now works with regularly. When she competed overseas, she also gained several contacts with various modelling agencies and photographers. Throughout 2017 she also competed in the Miss International Australia pageant, finishing as second runner-up and winning the Miss Model of the World Title. Furthermore, she competed in the Miss Teen Universe Australia pageant in December of that year. All of these competitions led her to meet so many creatives in the industry; photographers were looking for fresh faces to shoot, and makeup artists needed a model to work on for skill enhancements. Slowly, through these connections, she was able to build the network that she currently has.

As she looks to the future, Abi remains focused on her craft and committed to expanding her horizons. With her talent, drive, and passion for her work, Abi is poised to become one of the industry’s most sought-after models, inspiring audiences and fellow models alike with her artistry and vision.

Global Elite Models magazine recently caught up with Abi to discuss her journey in the modelling industry and here’s what went down:

Could you please tell our readers something about yourself that others don’t probably know about?

Most people don’t know that I am actually quite a sporty person. When I tell people I play cricket, I’m often met with a shocked response, as those around me see me post a lot of my modelling work, so they assume that I model full-time. However, I do enjoy playing community sports, as it gives me a chance to stay active, as well as allows me to socialise and meet new people.

How did you become a model? What’s it like to be a model?

I started modelling when I was 17, and it all began when I started participating in beauty pageants. As I am half Filipino, I competed in the local Miss Philippines pageants they held in Melbourne. Starting in small competitions led me to compete internationally twice so far and was an excellent gateway to the modelling world.

As for how it feels to be a model, I don’t feel any different from the people around me. Modelling is essentially a paying hobby for me, and it certainly has taken me places. However, at the end of the day, I just feel like anyone else – a simple human being just trying to get by in this crazy life!

What has been your greatest triumph, to date?

The greatest triumph to date would be competing in international beauty pageants and gracing magazine covers, just like this one.

Every now and then, I still remember my teenage years, when I was painfully shy and so insecure about my looks. I remember every day fantasising about looking like someone else. It took me years to build self-confidence and finally be happy in the body that I am in.

What has been your greatest lesson, and how have you used that lesson in your life?

The greatest life lesson I carry with me to this day is to not worry about trying to please everyone or anyone. At first, I found it difficult to accept that there are people who won’t like you based on your life choices, interests or simply have different preferences in life. Still, I have learned that you should never let someone’s disapproval of you deter you from doing whatever it is you want in life.

If you could travel back in time and alter one historical event, where would you go and what would you attempt to change?

If I could travel back and alter a historical event, I would prevent the holocaust from happening and save millions of innocent lives. The holocaust was heavily touched on throughout my teenage years, particularly in high school, so that historical event, in particular, has always had a profound impact on me. It is definitely a touchy subject for myself and others, even in this present day.

What do you think you came into this life to learn, and what do you think you came here to teach?

I believe I came into this life to learn that things won’t always go the way you planned, no matter how certain you are of the situation. I had big plans for my life when I was 18 that didn’t come to fruition, and honestly, when I realised things wouldn’t turn out the way I’d always hoped, I felt disheartened and didn’t have a plan for the next step.

Over the past few years, I’ve learned to trust the process and the struggle you go through. I’ve always firmly believed in the saying, “everything happens for a reason,” I also think that in life, you are never denied, only redirected!

What projects are you working on right now?

I am currently focusing on my pageantry and hoping to compete internationally again this year. Most people don’t realise how much time, effort, and preparation goes into competing in pageants, especially internationally. A lot of work goes behind the scenes for both the organisers and the contestants, so I am currently building myself up to be able to give my best performance when the time comes to be on stage again!

What would you still like to attempt in your modeling career?

In terms of my modelling career, I would still like to give international modelling a try. I have never had the opportunity to travel for work opportunities. However, I believe modelling would be a great opportunity to gain that experience in working abroad, as I’ve always loved the idea of travel, so it would be fulfilling to get paid work out of it too!

What advice would you give to those hoping to follow in your footsteps?

As cliche as it may sound, my only advice would be to keep going and never give up. When I first decided to get into modelling, and start participating in beauty pageants, I had my share of people who discouraged me and tried to sway me against it. I found that when I cut off people who didn’t support me and instead surrounded myself with people who believed in me, it fuelled me to try even harder for them and to prove to myself that my ambitions are valid and achievable goals.

5 Tips On How To Get Media Coverage for Your Brand in 2023

In today’s fast-paced world, getting media coverage for your brand, product, or service can be a powerful way to get your message in front of a large audience. Whether it’s traditional media outlets such as television, radio, and newspapers or digital media like blogs, podcasts, and social media, media coverage can help you to establish credibility, increase brand awareness, and generate leads. Below are some tips on how to get media coverage for your business:

Identify Your Target Media

Before reaching out to media outlets, you must identify the right media outlets for your business. Research media outlets that cater to your target audience and are likely to be interested in your message. Create a list of relevant publications, journalists, bloggers, and influencers who cover your industry, product, or service.

Create a Newsworthy Story

To capture media attention, you need a newsworthy story. Journalists are always on the lookout for stories that are interesting, informative, and timely. Your story should be unique and relevant to the media outlet’s audience. Think about how your story can provide value to the readers or viewers of the media outlet.

Craft a Compelling Pitch

Once you have identified your target media and have a newsworthy story, it’s time to craft a compelling pitch. Your pitch should be concise, clear, and engaging. It should answer the following questions: What is the story? Why is it important? Why is it relevant to the media outlet’s audience? And why is it timely? Use facts, figures, and quotes to support your pitch and make it more compelling.

Build Relationships

Building relationships with journalists, bloggers, and influencers is crucial to getting media coverage. Follow them on social media, read their articles, and engage with them by commenting or sharing their content. When you reach out to them with a pitch, personalize your message and reference their previous work. If they don’t respond, don’t be discouraged. Keep trying and follow up with them in a respectful manner.

Offer Exclusive Content

Media outlets are always looking for exclusive content that they can use to attract and retain their audience. Offer exclusive access to your product, service, or expert insights. This will not only help you to get media coverage but also to establish your brand as a thought leader in your industry.

Be Available for Interviews

If a journalist or blogger is interested in covering your story, ensure you are available for an interview. Be prepared to answer questions and provide additional information. If you are not confident in your interview skills, consider getting media training to help you to communicate your message effectively.

Follow Up

After you have sent your pitch, follow up with the journalist, blogger, or influencer to ensure they received it. If they didn’t respond, send a polite follow-up message. But don’t be pushy or aggressive, as this can harm your chances of getting media coverage.

In conclusion, getting media coverage requires persistence, patience, and a well-crafted pitch. By identifying your target media, creating a newsworthy story, building relationships, offering exclusive content, being available for interviews, and following up, you can increase your chances of getting media coverage and reaching a larger audience. Remember that media coverage can help you to establish credibility, increase brand awareness, and generate leads, so it’s worth the effort.

Event-documentary Portrait of the Queen, to hit select cinemas for a limited time on March 18.

Portrait of the Queen, an event-documentary that looks at the moving, enthralling and controversial 70-year reign of late Queen Elizabeth II through the eyes of the world’s best photographers, will release to select Australian cinemas for a limited time on March 18.

The film, an original and intimate portrait that goes far beyond the dictates of standard conventional biographies, interweaves the story of the Queen’s life with the equally fascinating lives of the extraordinary photographers who accompanied – and often created – the image of British monarchy itself. Those who, through their work, established, conveyed, and spread the image of Her Majesty.

A special, careful look of the thousands upon thousands of images that have portrayed her, means that we can perhaps find a new way to approach a Queen we feel we have always known, but who has always seemed equally out-of-reach. Each portrait presented in this film, each conversation with the photographers involved in the project, all the accounts of experiences shared by actresses, designers, and British subjects, fit carefully and intricately into the screenplay like pieces of a mosaic that capture some of the multifaceted aspects of the Queen’s image, all different but connected, all equally powerful and significant.

Directed by award-winning photographer Fabrizio FerriPortrait of the Queen is based on the book, Elisabetta II: Ritratto di Regina by Paola Calvett. The documentary features legendary British actor Charles Dance (The CrownGame of Thrones), with contributions from Emma Blau, Pierpaolo Piccioli, Isabella RosselliniSusan Sarandon and the Queen’s photographers Brian Aris, Jason Bell, Julian Calder, Chris Levine, David MontgomeryJohn Swannell.

Meet The Man Behind The Cover Of The Latest Issue Of Global Elite Entrepreneur Magazine: Elton A. Hollis, III

Download Now

As one of America’s most sought-after entrepreneurs, Texas-based Elton A. Hollis, III shares his tips on how to be more successful in 2023.

With over 25 years of experience in the Oil and Gas Construction field, Elton A. Hollis, III provides consulting, training, executive coaching, and all facets of safety management and compliance services to clients in the industrial, commercial and small business industries. He has appeared on the cover of international magazines such as Global Millionaire Magazine and InLife International and has had articles published in Elitepedia, The Los Angelers, Refine Post, and The Global Celebrity. VT Post has also named him in the Top 100 Entrepreneurs in Texas.

In late 2021 he published his first book, “Creative Problem Solving” and has recently published his second book, “Buy Into Yourself First” – an engaging and enlightening book that provides a detailed approach on how to not only survive the pitfalls of entrepreneurship but to flourish while enjoying the journey. It’s a book that outlines successful business development tactics and teaches entrepreneurs how to make their businesses more successful.

During his career, Elton has held a wide range of titles, from Field Laborer to Executive Ownership. He prides himself on problem-solving for his clients by utilizing a diligent work attitude with creative, critical thinking. He is well-regarded in the Safety and Training field for his Small Business training grant work in collaboration with the Lamar Institute of Technology. Elton combines this with a particular interest in helping Small Businesses to succeed by conducting marketing meetings, events, and numerous mentor speaking engagements.

Specializing in developing business growth, Elton’s mission is to use his experience, expertise, and voice to help motivate and empower entrepreneurs to realize there is a path to achieving sustainable life satisfaction and inherent success. He brings the voice of business, understands the industry perspective, cares deeply about entrepreneurs, and is not afraid to challenge conventional thinking.

Elton is the owner of Hol-Tech Resources, LLC.- a full-service consulting service that provides guidance and training in the Safety, Quality, and Compliance realms. He is also the General Manager of RT Technical Solutions LLC, where he helps lead their team to the forefront of the Industrial Electrical and Instrumentation fields. In his spare time, Elton enjoys spending time outdoors exploring the Texas Hill Country on hiking trails.

We recently sat down and talked entrepreneurship with Elton, and here’s what he had to say:

What was your life like before starting your business?

I grew up in Port Arthur, Texas, for most of my elementary and junior high school years. We led a pretty humble and simple life. Looking back, I can tell we definitely were struggling and of the lower income class. However, I never once knew that when I was younger. It wasn’t until high school that I realized how far we had come. I was extremely fortunate to have a rock-solid family unit. A man couldn’t ask for a better set of parents and sisters than I have. I also had the advantage of our neighbors being just as important and loving as our own family. This was very important as my father worked lots of overtime and side jobs to help sustain us. My mother was raising three kids, our extracurricular activities, and getting her teaching degree from Lamar University. After she graduated, we moved to Kirbyville, Texas. This is where I spent my high school and young adult years. The people I met there and the friendships I’ve made along the way, I couldn’t imagine a better place in the world for an impressionable young man to grow up and learn. This is probably the biggest reason it was an easy decision to write my first song, “Kirbyville .” It outlines and highlights some of the simple yet crucial things I learned there.

What event in your life made you decide that you were going to be in business?

When I was 28 years old, I was approached by someone I respected for their business knowledge and professionalism. Basically, the pitch given to me was this, they needed someone who could bring a blue-collar work ethic, all-around knowledge of problem-solving, and the ability to make it relatable and applicable to everyone to join their ownership. I literally looked behind me when the pitch was given, as if they were talking to someone behind me. No money to put in, no fancy suit, no polished vocabulary, just the basic things my father, mother, and my mentors had instilled in me for many years, in every endeavor since those basic things have gotten me promoted and pushed ahead more than anything.

What were the “big wins” early on that made you realize “this really is going work?

Ironically my “big win” was a failure…or more specifically, a failure happened, and the whole world didn’t end. Sure, it hurt for a bit. I was embarrassed, angry, and all the usual emotions, but the following day came regardless. I got up, showed up, and went at it again. It was exhilarating to realize one failure wasn’t the end. Coworkers still spoke to me, still believed in me, and most importantly, they gave me advice on how not to have it happen that way again. At the end of the day, I went home, and my kids still loved me, which awakened my true desire to succeed. I relate this to my first time wearing football pads at football practice. I’m lined up across from a pretty athletic guy with more experience than me, probably 50 more pounds than me. The whistle blows, and BAM… he plows me over. I got up and realized nothing was broken, no blood, and it really didn’t even hurt. Game on! I found a whole other gear and adrenaline level I had never experienced. For me, in business, it’s the exact same way when you are faced with that tough challenge or a ruthless problem; it’s time to lower your shoulder and go right through it.

On the flip side, what events happened where you weren’t sure if the business would survive, but you figured out a way to pull through?

The COVID-19 pandemic was by far the toughest challenge in business I have ever faced. Dealing with a direct problem can be extremely tough but dealing with a problem that you have no control over, now that can be maddening. It challenged us to a whole new level. Made small, local niche companies have to think on a global scale to survive. It pushed us to all work together, even if we were remote. My biggest fear in business is being unable to hand a team member their paycheck. I literally have had nightmares over this. I know we still deal with some of the fallout from the pandemic today, but it is encouraging to see the business community’s resolve to come through it.

What makes your business stand out from your competitors?

My ability to blend common sense, production practices, and safety together has been a massive part of my success with Hol-Tech Resources LLC. I also spend most of my time understanding what my potential does, what their work culture looks like, and what regulations they may be subject to. When it comes to safety consulting and training, I believe that finding a solution that is either cost-effective or could possibly make the client money in the future is the best course of action.

What motivates you daily?

My main motivation is that amazing feeling I get when I’m able to see some sort of growth or change for the better that I have played a part in, no matter how small. Helping others and spreading knowledge and wisdom have always been a huge driving factor in keeping me energized and driven toward my goal.

Who are your influences growing up and in business?

My father and mother were my first big inspirations. They taught me the value of hard work. They also showed me how a team should work by watching them work together to raise our family. I have been extremely fortunate to learn from some outstanding individuals in business. Working with my father for the first several years, he took every opportunity to ensure I learned all the ancillary pieces to be a well-rounded and effective worker. Kasey Taylor, the CEO of RT Technical strengthened my belief in humanity by teaching me to be kind to everyone I meet because you never know what they are going through. My good friend and business associate Joe Tant continually inspires me with his diligent spirit to help people and businesses. He has shown me how important it is to stop and realize every business is made up of people with individual personalities and needs. If you take time to help or inspire one, that act can spread like wildfire to the next.

Going forward, what big goals do you have for this business for the next 3-10 years?

I’m excited about the new year opportunity, and we have some exciting things coming to Hol-Tech. We are looking at expanding our services to include a full-service site compliance piece in our business. This will help facilities be better prepared for the entities that hold them accountable and keep their employees more aware and safer.

Even more exciting is watching our Small Business Friday! Video Podcast grow. Joe Tant and I started this about a year ago now and it has continued to grow beyond our expectations. We spotlight local small businesses free of charge on each episode. This allows them to save money on advertising and helps get their name out on over ten social media platforms with just over 3.1 million viewers. In the spirit of constantly changing and growing, we have added the superb talents of Bonnie Revia (BMAX Inc. Productions) and our local drone master, Matthew Chance (Drone Wurx), to our team. The response to our program has been amazing, and we appreciate our team and our gracious sponsors who make it possible.

What’s Your Top 3 advice for aspiring entrepreneurs and business owners?

• Never, ever give up. Don’t blame anyone else for your failures; learn and move up.
• Embrace the suck. It’s going to happen, just find a positive note and push on.
• Don’t be offended so easily. It’s called “taking offense” for a reason. It can’t be given, so just refuse to fall into the trap of taking it.

How do you want to impact the world, and what kind of legacy do you want to have?

I hope I can leave this world just a little bit kinder than I found it. I don’t mean the mushy, sunshine, and rainbows feeling. I’m talking about true, steadfast kindness. Doing something nice for someone, without expecting anything, is the grandest and most sincere thing you can do for an individual. Impact, to me, is a very powerful thing. I’ve heard it said, if we had the phrase “But, what if I’m wrong” tattooed on our trigger finger and the hand we type or write with, maybe we would save some massive heartache to the world. This phrase really resonates with me. In the age of “keyboard warriors” and just firing off malicious text, social media responses, or the ill-conceived notion of “Cancel Culture,” I hope that by what I have done, said, or taught, will have debunked these methods and shone a light on how important kindness and grace are to our world.

The Impact Of Social Media In Today’s Society: How Connected Is Too Connected?

I was walking to work when I saw this businesswoman walking towards me. She was impeccably dressed in a knee-length pencil skirt paired with a lovely, flowy, short-sleeve blouse for the early summer weather. She took confident strides in her envy-inducing mid-heel pumps, and slung over one forearm was the successful, modern woman’s perfect accessory, the drool-worthy leather tote. But, in a practice that I see more often than not, her head was buried in the cell phone she held in her hands. Whatever was on the screen had her rapt attention that she didn’t notice the streetlamp in her path. That is until she ran right into it.

While that experience had me trying to hide my laughter, I had another encounter on the other end of the spectrum. I found myself having to grab a teenager’s backpack to stop him from walking right into the middle of a busy intersection! He was too busy staring at his phone to realise the danger that he was in. From the look of horror on his face, it was clear that he was completely oblivious until he felt me yank on his bag.

So how connected is too connected? Is the text, tweet, post, or whatever that held their attention worth her embarrassment, in the case of the businesswoman, or his life, in the case of the teenager? Our easy answer is no. But then, how many times have we been guilty of this ourselves? Let me give you this answer. Too many. So many that laws had to be created to make it illegal to be on your phone while driving. So many that automotive engineers had to design cars that can stop on their own when it detects danger before the driver does – a direct consequence of distracted driving. And how many times have you yourself given the bashful “I’m sorry” when you’ve run into someone because you were looking at your phone?

Don’t get me wrong. I’m actually a firm believer that the internet and social media can be a powerful force for good. More than at any other time in history, we have unprecedented access to information. Information that would have taken hours of research in the past is now available in a few keystrokes. Social media first emerged as a powerful tool of change during a period in the early 2010’s called the ‘Arab Spring’ where demonstrators used it to organize their protests (through the hashtag ‘#ArabSpring) throughout the Arab world, which included Tunisia, Egypt, Libya, Syria, Yemen and more. The uprising saw whole governments overthrown, leaders ousted, and constitutional reforms enacted. In the Western world, the internet and social media have given us more exposure to controversial issues such as police brutality, given us more chances to engage in public debate, and allowed us the opportunity to participate in causes and campaigns such as the very popular ‘Ice Bucket Challenge’ a while back that raised over a hundred million dollars for the motor neuron disease, ALS (Amyotrophic Lateral Sclerosis). And on a more personal level, it has enabled friends and families separated by great distances to now easily keep in touch with each other.

But again, how connected is too connected? Like everything else in life, keeping things in moderation is the key. But having such easy access to the internet makes tuning out a lot more difficult. The rapid growth of the internet and social media also means that the rules of etiquette and guidelines for its use are still catching up, especially for the younger generation. I heard some sage advice about that recently: “If you don’t want your boss, or future boss, to see it or read about it, don’t put it on Facebook.” But what do teenagers think of that when they’re having fun at a party? It is becoming increasingly the norm to ‘share’ whatever it is you’re doing, eating, etc., on social media. But where do you draw the line? Three young women from Philadelphia tragically found out the hard way when the car they were traveling in slammed into a parked tractor-trailer and burst into flames. Because of the fire, bystanders could not come to their aid, and all three were burned to death. Relatives of one of the girls said that they received a Snapchat video showing them going at about 73 mph (117 km/h) minutes before they crashed.

The line has definitely been crossed when there are deaths involved and when there are words like ‘cyberbullying’ are added to the dictionary. But this world of instant information and instant connections is our new reality, so when do you recognize that it’s too much? It’s when your online acquaintances take second place to the people within your life. It’s when you choose to learn about the world via the internet rather than actually going out there and experiencing it. And it’s when you do finally turn off that computer and put down that phone, and you can’t answer this question: “Who am I without it?” That’s when you know you’re too connected.

In Photos: GEM Models At The One Collective Christmas Party

The One Collective Christmas celebration last Sunday night was one not to miss. It was a special Christmas collaboration between StarCentral Magazine, Stargazers Production, Millionaires Alliance, Homegrown Basketball, and TV1 Australia, with a special participation of Global Elite Media Group to celebrate 2022 and welcome 2023.

Set in the Property Investors Alliance building, a live runway show and a fashion experience featuring Stargazer models, GEM Models, Miss Earth Australia queens, Little Miss Earth Australia queens, and Mrs. Earth Australia queens took place. There was also the launch of the first-ever issue of TV1 magazine featuring Layla David, as well as the launch of the Miss Earth Australia magazine and the latest issue of Homegrown Basketball magazine.

Amongst flashing lights, media coverage, and music were beauty queens, models, and basketball players right in the middle of it all. It was a great night filled with world-class fashion and entertainment.

Check out some of the photos from the event below, courtesy of Aleksandr Eremeev.

Spotlight: All The Glitz And Glam Of The ARIA Awards 2022

The red carpet was recently rolled out in Sydney’s Hordern Pavilion as the Australian Recording Industry Association (ARIA) Awards held its official ceremony for 2022. The cream of the crop in the Australian music industry attended Australia’s night of nights as the who’s who of the music industry gathered to celebrate the best in Australia.

If you want to see all the glitz and glam at the 2022 ARIA Awards, then scroll down below. Photos courtesy of Dave Choo.

Meet The Woman Behind The Cover Of The Latest Issue Of GEM Magazine: Robbie Canner

Download Now

Robbie Canner is a 63-year-old international model, and an international and national judge. She was crowned Ms. World back in 2018/19, and she’s also a public speaker on the topic “Age Is No Barrier.”

Since winning the Ms. World title, her public profile has considerably grown, allowing her to promote her platform and raise awareness and funds for cancer research. Winning major international titles in her 60s has given her a platform, showing men and women from all walks of life that age is no barrier to what anyone can achieve.

Since losing her son to cancer, her emotional and mental stress led her to visit thoughts such as, “I don’t want to be here anymore,” or “I want to be with my son.” However, eventually, her inner strength led her to want still to continue living, have a say, and give direction to help others in any area of situational, emotional, and mental stress – assuring them that things can get better in time.

She loves chatting to future queens and friends she meets along her journey and wants to help them achieve their hopes and goals.

GEM magazine recently caught up with Robbie to discuss her journey in the industry, and here’s what went down:

Could you please tell our readers a brief background about yourself?

I joined pageantry at the grand young age of 57 years old after I lost my son to cancer. Being not in a really great place emotionally, I was looking for something to put my mind to and a charity platform for my son’s cancer, and that’s when I found the Scott Canner Young Investigator Grant through Tour de Cure. My first pageant in 2015 gave me a taste for pageants and the great friendships I made. In 2016 I won the Ms. Global United Australia title, which sent me to Minneapolis, USA, for the Ronald McDonald House for kids’ cancer, where I won the international title. From there, I entered Ms. World in 2018 and won that, and from there, I started my international modelling career, including Fashion shoots, TV Interviews, and becoming a pageant director. Now I love mentoring our young Queens, growing their confidence, and developing their future careers.

How did you become an international influencer? What’s it like to be an influencer?

Being called an International Influencer is a title that I am not totally comfortable with. Still, nevertheless, a title that gives me a platform to chat, mentor, and help develop and encourage people of all ages being in the same situation as me and a level that allows contact from those who otherwise, just like me in the past would not normally have someone to speak their emotions to. It gives me great satisfaction to know that I have many followers around the world who respect my situation and advise me to keep in touch and grow just like I have.

What has been your greatest triumph to date?

It’s where I have grown through having the guts to get up and ask for help, put my worst emotions out there, and am now in a position to help others. Triumph is a multi-level word, encompassing emotions, passions, growth, development, and being able to get up and get going again in the face of many adversities. Also, the confidence of winning a Ms. World title and growing from there has become very personal to me in the growth and mental arenas of walking International runways worldwide.

What do you think you came into this life to learn, and what do you think you came here to teach?

I came into this life to enjoy, love life, try and make all the right decisions, make fabulous friends, stay fit and healthy and should adversity come into my life, work out how and why I would address this for the best outcome of not only for myself but others.

This is an open-ended question, but it makes me look inside myself for the answers. I feel I am on the right path to achieving most of the outcomes. Where I would like to go from here is a growth of confidence which, as someone said to me, “No one would think you lacked confidence.” Well, I do, in many ways, and I do not like conflict in any form. If faced with this, I can withdraw into myself, but I always find a way out of my own maze and take on lessons; growth is always the outcome.

To have a platform to help others in many ways, from opportunities, chats, social media, guest speaking, and speaking with you all here in this fantastic magazine, I find to be rather cathartic and brings on fresh ideas of what and where I wish to grow to from here.

What projects are you working on right now?

Fashion weeks around the world, starting a new career with Qantas, still having the satisfaction after 38 years in my sports therapy practice of helping people achieve a pain-free life, writing a book, creating a new pageant system, and just being content with having my beautiful friends and opportunities in abundance.

What would you still like to attempt in your career?

A cover in New York, Paris, and London and just continue to be happy with where I sit right now.

What advice would you give to those hoping to follow in your footsteps?

Know who you are and what you want, and if at any time you feel bullied or let down, know your own worth and don’t let anyone put you down. Grow as I have, stand up for yourself, apologise if needed, and know in your heart that lessons have been learned and never need to be revisited again.